YouTube Launches An R&B Star
With a loyal and ever-growing YouTube fanbase north of 27,000 subscribers, and more than 1.3 million channel views under her belt – which makes her one of the ten most popular artists on YouTube of all time – Dondria aka Phatfffat is on her way to becoming the first-ever pure digitally born artist, the first R&B superstar broken on the Internet. Dondria is also the latest signing to legendary producer Jermaine Dupri’s So So Def/Island Urban roster, which will issue her debut single, “Can’t Stop,” on June 17th, followed by her debut album on July 29th.
“I have never witnessed an Internet-driven phenomenon that even comes close to this in my entire career,” said Mr. Dupri, who discovered Dondria online. “We are on the threshold of exposing a naturally gifted singer to the world as a result of YouTube’s penetration into every corner of society – and that is a genuinely exciting prospect for the future.”