Kanye Covers Details + Drops "Heartbreak" Vid


KANYE WEST “Welcome To Heartbreak” Directed by Nabil from nabil elderkin on Vimeo.

From Kanye’s Blog: 

This is not the next single, “Amazing” is the next single.

This is the video we’ve been working on for the last month.

We know there is another video out there using the same technique so we were forced to drop it now.

Kanye is also in the latest issue of DETAILS magazine, where he speaks about being “over” music and his desire to throw himself completely into the world of fashion.  

I love me some Kanye but I admit his latest project 808′s and Heartbreak did have me a little perturbed about the artist I had idolized and loved as if he was a family member. I was not sure if I was still a fan of Kanye, because, I felt like I did not know “this” Kanye. But after reading this Details interview I get it a little bit more.

Here’s one of my fave parts:

All of these departures hint at West’s evolution: Beneath his provocateur/control-freak/drama-queen persona, the one that led him to call himself “the voice of this generation,” to go off-prompter at a Katrina fund-raiser to tell the world, “George Bush doesn’t care about black people,” to “spazz out” at awards shows when he failed to win, there was something more primal calling out for attention. Even as West agrees that 808s is his first album as a card-carrying adult and calls it a product of a midlife crisis, he says he’s working from “the gut,” trying to unleash “the little kid who doesn’t have all these voices telling him he shouldn’t like it because.” For West, that little kid is the true artist.

And here’s one of the most surprising parts:

“People ask me a lot about my drive. I think it comes from, like, having a sexual addiction at a really young age,” he says. “Look at the drive that people have to get sex—to dress like this and get a haircut and be in the club in the freezing cold at 3 A.M., the places they go to pick up a girl. If you can focus the energy into something valuable, put that into work ethic . . . “

And here is the specific line where he talks about emerging from music and into fashion:
“Put this in the magazine: There’s nothing more to be said about music. I’m the fucking end-all, be-all of music. I know what I’m doing. I did 808s in three weeks. I got it. It’s on cruise control. . . . Man, we talked about music for God knows how long!” he yells. “Now let’s talk about how my fucking sweater didn’t come back right from Korea. That’s what’s interesting me.”

Read the full article at Details.com

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